Lexinova: Our Mission and People
The Story of Lexinova Language Services
Our Name
Lexinova is more than a name - it’s a promise.
Rooted in the word “Lexi”, meaning language, speech, or expression, we honour the power of words to connect, persuade, and inspire across borders.
“Nova”, meaning new or a star reborn, speaks to clarity, brilliance, and transformation - the spark that turns simple translation into meaningful communication.
Together, Lexinova reflects our mission: To bring fresh light to language, and help your message shine - wherever in the world it needs to be heard.
Our Founding Vision
Lexinova Language Services was born from a real-world need.
Our leadership team brings extensive experience in the Hospitality and Tourism industries - from working at a 5-star resort in Mexico and managing a hotel in the UK, to roles with international airlines. Across these experiences, we saw firsthand how language barriers often led to confusion, missed opportunities, and a diminished guest experience - not just occasionally, but consistently across the global hospitality and travel sectors.
From menus that missed the mark to safety notices that were poorly translated, the need for clear, culturally aware communication was obvious.
We've all seen those humorous mistranslations online - but behind them is a serious message: language matters. Precision and professionalism in translation aren’t luxuries; they’re essentials.
With this in mind, a team of experienced linguists was brought together - experts in language, culture, and industry-specific nuance. While hospitality and tourism were our original focus, we’ve since grown to serve a wide range of sectors with the same commitment to clarity, consistency, and care.
Our Ethos
At Lexinova, language is more than words - it's connection, clarity, and trust.
We believe that great translation is invisible. It flows naturally, feels authentic, and speaks to its audience with precision and respect. That’s why every project we take on - whether a legal contract, a marketing campaign, or guest-facing hospitality collateral — is treated with the same care and attention to detail.
Our ethos is grounded in three principles:
- Accuracy with Meaning - We don’t just translate; we convey intention, tone, and context.
- Cultural Sensitivity - Language is rooted in culture. We ensure your message resonates where it matters most.
- Integrity in Delivery - On time, on brief, and always to the highest standard.
We are a people-first company, built on relationships, collaboration, and a genuine passion for language. Whether you're speaking to five people or five million, we're here to make sure you're heard - clearly and confidently.
Our People
At the core of Lexinova Language Services is a team of passionate linguists, translators, and industry specialists who bring language to life.
We are not a faceless agency - we are real people with lived multilingual experience, cultural knowledge, and sector-specific expertise.
From hospitality and travel to corporate and marketing, our team understands not only the languages you speak, but the industries you work in.
Each member of our team brings a unique perspective shaped by international backgrounds, advanced academic training, and years of hands-on experience. What unites us is our shared belief in the power of language to connect, include, and elevate.
At Lexinova, you’re not just working with translators - you’re partnering with people who care about your message as much as you do.
Our Leadership Team
Luke Statham
Chairman
United Kingdom
Luke brings a wealth of experience from both the hospitality and translation sectors. He holds a BA in Modern Language Studies (French, Spanish & Italian) and an MA in TESOL, combining academic rigour with real-world application. Luke began his career as a translator for a global sports company before transitioning into the hospitality industry, where he now serves as a General Manager for a leading multinational hotel brand.
His unique blend of linguistic expertise and operational leadership gives him deep insight into the specific language needs of the hospitality sector. At Lexinova, Luke plays a key strategic role, helping to shape the company’s long-term vision and guide its development in line with industry demands.
Tansy Isla Adams Smit
Group Director of Language Services
Spain
Tansy studied BA Modern Languages with Translation, specialising in Spanish and Italian. Having grown up in Palma, Mallorca, she has a native-level command of Spanish and a deep cultural understanding of both Spain and wider Mediterranean markets.
Based in Mallorca, Tansy oversees all language services operations, working closely with clients and linguists to ensure seamless delivery of high-quality translation services. Prior to this, she worked at a multilingual recruitment agency in Spain, focusing on sourcing talent for data science roles — further strengthening her insight into industry-specific language use and international collaboration.
With a sharp eye for linguistic detail and a hands-on approach to business, she plays a key role in maintaining the quality and consistency of language services across the group.
Megan Conway
Director of Spanish & Italian Language Services
United Kingdom
Megan holds a BA in Spanish and Italian and grew up in Italy, which has given her a native-level command of the Italian language as well as a deep appreciation for cultural nuance. Her academic background, combined with lived experience, enables her to communicate effectively across diverse audiences and regions.
Megan specialises in the Travel and Tourism sector, having worked in multilingual customer relations for both American Airlines and British Airways. These roles gave her valuable insight into the importance of clear, culturally aware communication in high-pressure, international environments. She brings this experience to her current work, ensuring that all translations and localisations are tailored, accurate, and aligned with the tone and expectations of global travellers. Megan is committed to delivering high quality, customer-focused experiences through language.
Understanding your needs.
We take the time to truly understand your business, your audience, and your goals - so every word we translate works exactly as it should.
